GOLF REPAIRS 4 U | Meet The Business

2 Years ago when Sam started up GR4U he and his website designer came to me for photographs… 2 years later, his business has grown epically and he came back for a few more photos to spruce up his branding, website, socials and to show people what he has to offer now!

MEET SAM!

Sam from Golf Repairs 4 U is a true craftsman when it comes to breathing new life into golf equipment. With years of hands-on experience and a deep understanding of the game, Sam offers a level of precision and care that sets him apart. Whether it's regripping clubs, custom fitting, or full refurbishments, his attention to detail ensures every club feels just right in the golfer's hands. It was a pleasure capturing the essence of his work through photography — the textures of the tools, the subtle wear of well-loved clubs, and the focused atmosphere of his workshop all tell the story of someone who takes pride in quality and service.

On another note, Sam has become something of a familiar face across my website — and for good reason. Our professional journey together started back in 2022 when I photographed his business, Golf Repairs 4 U, capturing the skill and personality behind his brand. While the 3 of us all went to the same school but in different years, professional we were connected again by Jade Melady, from JM Marketing Designer (https://www.jmmarketingdesigner.com/home), which turned into this.

That initial project sparked a lasting professional relationship and mutual trust, which naturally evolved over time. Fast forward to 2024, and I had the privilege of being Sam’s wedding photographer — a very different but equally rewarding experience. It’s this kind of ongoing connection that I really value in my work. Being able to document someone’s story across different chapters — from their business to their most personal milestones — is incredibly fulfilling. It’s not just about taking photos; it’s about building relationships that grow over time and tell a bigger story.

2 YEARS AGO…

Back in 2022, Sam and I kicked things off with a branding photography session for Golf Repairs 4 U. He booked my base branding package, which is designed to give small businesses a strong visual foundation without overwhelming them with content. We focused on capturing the key elements of his workshop — the tools of the trade, the process behind his repairs, and some natural, relaxed portraits of Sam in action.

The goal was to show not just what he does, but how he does it — with care, craftsmanship, and a genuine passion for golf. Around 20 high-quality images were delivered, covering a mix of behind-the-scenes shots, detail work, and personable images that he could use across his website and social media. That session not only gave his brand a professional edge but also laid the groundwork for the great working relationship we’ve built since.

The benefits of this shoot in 2022 is that a lot of the images are still reusable; so where some of the workshop side of his business hasn’t changed, the photographs haven’t changed either. That understanding and agreement from all sides meant that we saved time on duplicating photos and solely focused on the new and expanding parts of Golf Repairs 4 U.

2022 Gallery

What We Did in 2025

This year, Sam booked my all-day branding package, giving us the flexibility to create a rich and varied collection of content that truly reflects the growth of Golf Repairs 4 U. We started the shoot at his brand new retail space at Shirland Golf Club, capturing wide-angle shots to showcase the layout, atmosphere, and design of the shop, along with close-up detail shots of the products on display — everything from premium grips and gloves to refurbished clubs.

From there, we headed over to his base of operations and workshop, where the magic really happens. We documented his repair process, tools in use, and behind-the-scenes moments that reflect the skill and care he puts into every job. The day also included lifestyle and promotional shots on the golf course, helping bring his brand to life in a more natural, engaging way.

Joining us on the shoot was Jade, Sam’s content guide and marketing specialist, who played a key role in shaping the direction of the day. Her insight was invaluable! Not only was she capturing behind-the-scenes content for Golf Repairs 4 U’s own channels, and some footage for myself, but she also offered guidance on what types of images would work best for the website and other marketing platforms. From advising on where portrait versus landscape images would be most effective, to making sure we captured shots with plenty of negative space for text overlays, Jade helped ensure the visuals we created were purposeful and aligned with the brand’s wider content strategy. Her involvement brought an extra layer of intention to the shoot, helping us tailor the imagery to meet both aesthetic and practical marketing needs.

With the all-day package Sam received up to 100 edited images, including some product, lifestyle shots, and a headshot, giving him a deep and versatile library of professional content to use across his website, social media, and marketing materials. It’s a big step up from our original 2022 session, and it’s been great to see, and capture, how much his business has evolved.

The biggest then and now photograph that I think really stands out for me is these two. On the left, it was 2022 when Sam began… And on the right, all the new types of shafts Sam now has in 2025. I remember it well that in 2022 we didn’t have a huge deal to photograph so we kept to the workshop and showed his services more than the product… Now though, we’re overwhelmed with Products to shoot and which shafts, heads and grips to display! It’s great to see Sam’s business take off and progress to needing more photos and a web revamp! From a selfish point too, I think it shows how my images have gotten better, sharper, better compositions and better understanding of what Sam needed in his growth.

Overall

The shoot was a brilliant example of how collaborative, well-planned content creation can elevate a brand. It wasn’t just about taking photos; it was about telling the story of where Golf Repairs 4 U is now, and where it’s headed. With a clear vision, a great team, and the flexibility of the all-day package, we were able to capture the heart of the business in a way that feels authentic and future-ready.

I’m excited to see how Sam and Jade use the images across their platforms, and I’m even more excited to continue being part of the journey as the brand grows.

If you’re a golfer and looking for new clubs then please do check out Sam at https://www.golfrepairs4u.co.uk/

And if you’re looking for help with your social media management, website and more then check out https://www.jmmarketingdesigner.com/